
FireKeepers Casino Hotel, located in Battle Creek Michigan and operated by the Nottawaseppi Huron Band of the Potawatomi (NHBP) Tribe, has jointly announced with Quick Custom Intelligence (QCI) that the casino will now use the QCI platform.
The casino is currently deploying the QCI platform throughout its property, marketing and player development. The Firekeepers Casino operations team will begin training soon.
BJ Bouschor, VP of IT for FireKeepers Casino Hotel said, "We are excited to begin using the QCI Enterprise platform."
QCI has installed its operational tools and software in over 100 casino resorts in North America, Australia, New Zealand, Canada and The Bahamas. The platform has also recently been chosen by Spirit Mountain Casino in Grand Ronde, OR, Saracen Casino Resort in Little Rock, AR and Le Grand Royal Casino in Quebec, Canada.
QCI Enterprise offers a suite of options including: QCI Tables, QCI Retail, QCI Portal and QCI Loader.
Bouschor added, "After an extensive evaluation process, we selected QCI because they are able to meet all of our needs, from reporting to analytics to marketing automation. We were also impressed with their platform's ease-of-use, scalability, and their ability to bring in so many disparate data sources into our data warehouse."
Andrew Cardno, CTO of QCI, stated, "We are pleased to partner with FireKeepers Casino Hotel for deployment of the QCI Enterprise Platform. The QCI platform will allow FireKeepers to consolidate all of their unique data sources, including gaming and non-gaming, into one data warehouse while also leveraging the scalability of our tool to drive incremental revenue."