Fanatics Sportsbook launched in Indiana
The launch follows Fanatics’ acquisition of PointsBet US in August and marks the sportsbook’s 14th state debut.
The Fanatics Sportsbook has been launched in Indiana by Fanatics Betting and Gaming. The app will be available on smartphones and represents the 14th state the app has gone live in.
Other states where the Fanatics Sportsbook is live include Michigan, Iowa, Maryland, Vermont, Massachusetts and Pennsylvania.
The move follows Fanatics’ acquisition of PointsBet’s US operations, which occurred in August of last year. The company intends to move PointsBet’s US customers over to Fanatics’ platform, which is set to be done in Indiana with this latest launch.
PointsBet customers will see their username, password, account balance, rewards points and responsible gaming settings automatically shifted to the Fanatics Sportsbook, with the goal of creating a quick and efficient sign-up process for players in the Old Dominion.
The sportsbook has been designed on smartphone devices for smartphone devices, to be easily navigable and optimizable to different devices. The Sportsbook will also offer its FanCash system, which can give customers up to 5% of their wager back in the in-app currency. These FanCash dollars can then be spent on Fanatics.com or bonus bets.
The app also offers search and discovery features, allowing users to explore the app and its many betting options.
The app launched in its beta form in Maryland in June of last year, soon after its acquisition of PointsBet’s US operations. Since then the company has worked with a number of businesses and bodies, establishing itself in the developing US sports betting market.
Some examples include a partnership with the Carolina Hurricanes in January, the Connecticut Lottery Corporation in December and the charity Make-A-Wish in October.
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