Hard Rock & High 5 partner in New Jersey

May 11, 2023
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The slot developer will bring both land-based and online content to Hard Rock Hotel & Casino Atlantic City.

High 5 Games, online casino technology provider, has announced a new partnership with Hard Rock Hotel & Casino Atlantic City. High 5 Games’ slots will now be accessible on Hard Rock’s iGaming website available to New Jersey players.

While Hard Rock customers can play High 5 Games’ slots at properties across the country, including at the Hard Rock Hotel & Casino in Atlantic City, this agreement will bring the portfolio of slots to a new, online playerbase.

Lauren Gazneli, Director of Client Partner for High 5 Games, said, “We’re excited to expand our presence in New Jersey even further with Hard Rock. As a key player in New Jersey and a highly respected brand worldwide, Hard Rock is extremely important to us. We look forward to putting our games in front of a whole new audience and entertaining even more players in New Jersey.”

High 5 Games currently provides 300+ slot titles, including Spin Again 7s, Dragon’s Blessing, Disco Nights and Swan Lake, to over 50 countries across 6 continents.

As well as a large library of slot games, High 5 Games also offers an AI-driven casino platform with CRM, CMS and player account management capabilities, as well as affiliate marketing. Partners of High 5 Games have included IGT, Relax Gaming, Pariplay and AGS.

The developer also recently partnered with Caesars Sportsbook & Casino via Tropicana Online in neighboring state, Pennsylvania; while Hard Rock Digital also entered an agreement with Playtech for access to its iGaming content in the US and Canada.

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