Slotmill has gone live in New Jersey via Hard Rock Bet, a platform launched by Hard Rock Digital in August. The distribution of the game studio’s products has been facilitated through Slotmill’s partnership with Pariplay Ignite.
The deal will also allow for Slotmill games to be released in additional iCasino market states through Hard Rock Bet in the coming years.
Slotmill made its US debut earlier this month, partnering with BetMGM to launch its Outlaws games in the Garden State. On its US debut, Slotmill CCO Andreas Ternström said, “Launching our games in the US is a massive milestone and doing it with BetMGM is fantastic.”
On this latest deal, Ternström said, “Hard Rock is an entertainment giant and being selected as one of its trusted suppliers of online slot games feels fantastic. Expanding our presence in USA is super exciting and Hard Rock Bet is a very important partner for us in this quest.”
Hard Rock Bet also made a recent partnership with Wazdan, made possible via Light & Wonder. The partnership will see Wazdan titles, including Magic Stars 3, Burning Sun and Sizzling Eggs available on the online casino platform.
Hard Rock is also set to make an appearance in the next issue of Gaming America magazine. We spoke with Paul Pellizzari, VP, Global Social Responsibility at Hard Rock International and Seminole Gaming about the company’s efforts to tackle human trafficking in the gaming industry, in response to new programs launched by the company in January during Human Trafficking Prevention Month.
