ESPN inks co-exclusive partnerships with Caesars, DraftKings

ESPN has entered into separate multi-year agreements with Caesars Entertainment and DraftKings.

Caesars will act as ESPN’s exclusive odds provider while DraftKings will be the sports media giant’s exclusive daily fantasy sports provider. 

Caesars betting partner William Hill joins DraftKings as ESPN’s co-exclusive sportsbook link-out provider. 

Mike Morrison, Vice President of Business Development & Innovation, ESPN, said, “Our new agreements with Caesars and DraftKings collectively represent the next significant milestone for ESPN to diversify our exposure and deepen our commitment in the sports betting space.”

ESPN recently launched a studio at Caesars property The LINQ on the Las Vegas Strip incorporating William Hill odds.

DraftKings will also power DFS segments on ESPN’s studio show.

As part of the agreements, ESPN will offer geo-targeted sports betting links on its website and fantasy app. 

Ezra Amacher

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