Elys extends partnership with Santa Ana Casino Hotel to include New Mexico’s sportsbook

February 17, 2022
By

The state’s first sportsbook will now offer event betting on all services available through USBookmaking.

Elys Game Technology has extended a sports wagering service agreement between its subsidiary USBookmaking (USB) and the Santa Ana Star Casino Hotel in Santa Ana Pueblo, New Mexico. The amended agreement to USB’s contract will allow it to provide sports wagering services to Santa Ana’s sportsbook.

The Santa Ana Star Casino Hotel is home to New Mexico’s first sportsbook and offers event betting on all sports that USB services, including the NFL, NBA, MLB, as well as college football and basketball. Players have the option of placing bets using the self-service kiosks and in-person ticket counters situated throughout the casino.

John Salerno, Director of Operations of USB, said he’s hopeful the collaboration’s past success will carry over into the future and benefit New Mexico bettors.

“Our partnership with the Santa Ana Star began in 2018 and has been a success from the start and with this extension we will continue to provide a top sports wagering product to customers of the Star,” said Salerno. “We see progressing opportunities for sports wagering in tribal gaming, which is among one of the main segments that USB is focused on supplying now and into the future.”

Elys operates in multiple countries worldwide and currently has operations in five US states. It offers gaming products and services, such as sports betting, esports, virtual sports, online casino, poker, bingo, interactive games and slots. Elys also provides wagering solutions and services to online operators, casinos, retail betting establishments and franchise distribution networks.

State-by-State

Product Spotlight

CasinoTrac

CasinoTrac is reducing handpay downtime by nearly 90% with SlotSUITE's Self-Pay & W-2 G printing at the slot machine.
GA HUDDLE #086

Michael Hershman - Dispelling casino 'myths:' New York needs to lose fear of the unknown

Michael Hershman, CEO of the Soloviev Group, joins Tim Poole on the Huddle to put forward his case that the Freedom Plaza is the way to go for one of New York's casino licences. He fields a variety of questions - not shying away from any of them - on why 'myths' about casinos and a fear of the unknown should be dispelled, as well as acknowledging the strength of rival bids and discussing opposition to the project.
GA HUDDLE #085

Christian Smith - Slot machines a "beautiful intersection of psychology and mathematics"

Bluberi's Christian Smith speaks to Gaming America in an enlightening Huddle. Topics include: the 'Australification' of US gambling, the blending of psychology and mathematics, and the rising trend of three-pot fillers.

As the Tribal gaming sector congregates once more in the Golden State, is it too cliché of me to suggest we are heading for a golden era of Tribal gaming? With the industry set to meet at the Indian Gaming Association t...

10-11-From-the-top
From The Top: Will youth be served by Sports Betting?
Two recent interviews in our Huddle podcast revealed to Las Vegas correspondent Brian Joseph just how young sports betting entrepreneurs are becoming.
12-GA-MAR-10-year-v2
The Global Gaming Awards: Rewarding Excellence
The 10th edition of the Global Gaming Awards took place in Las Vegas last year. Gaming America looks back... and ahead to this year's.
16-18-IGA-Preview
Preview: Indian Gaming Tradeshow & Convention
Gaming America looks ahead to the 2024 Indian Gaming Tradeshow & Convention and what attendees can expect when they arrive at the Anaheim Convention Centre.
20-22-GA-Mar-888-Holding-article
888 and the US Market: A cautionary tale
Gaming America explores the risk of resting on your laurels and the challenge of remaining relevant in a rapidly expanding market.