QCI celebrates VizExplorer acquisition
This is the latest move in ongoing company expansion.
Key Points
- This merger paves the way for QCI to expand its investment offerings
- The company has extended its industry footprint both domestically and abroad in the past year
Quick Custom Intelligence (QCI) has successfully completed an acquisition deal with VizExplore, which will allow the company to invest in expanded product offerings.
The company said this agreement will combine its artificial intelligence platform with VizExplorer’s analytics intellectual property.
QCI Co-Founder and CEO Dr. Ralph Thomas commented, “We truly have become the industry’s data activation powerhouse. Our acquisition of VizExplorer turbo-charges what we offer to casino resorts.
“Now, from the gaming floor to marketing campaigns, from player development to hotel operations – QCI provides an integrated intelligence platform that activates data in real time to drive revenue and enhance guest experiences.”
Thomas further explained how this acquisition can propel the company forward.
He said, “The industry is rapidly diversifying, and our expanded product suite means we can serve all facets of that diversification.
“Whether a property is focused on slots and tables, a robust loyalty program, a sportsbook, or non-gaming amenities, QCI now has the tools to optimize it.”
QCI currently operates in 30 US states, as well as in 17 countries around the world. Its software has been updated in more than 250 casino resorts throughout North America, Latin America, Asia, Australia and Europe.
In addition to its expanding presence in the commercial gaming industry, QCI has partnerships with 90 sovereign Tribal nations.
“We see ourselves as the nerve center for the modern casino-resort,” said Andrew Cardno, QCI’s Co-Founder and CTO. “By expanding our platform’s breadth, we ensure that wherever our clients’ business grows – be it a new hotel tower, an online casino offering, or a sportsbook – their data flows into one intelligent system.
“They can analyze a high-roller’s on-property play and their online bets in one view, or coordinate hotel marketing with casino rewards seamlessly. That unified insight is key in a multi-channel world.”
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