Bragg Gaming joins Brazil’s iGaming market
Brazil introduced its regulated online casino operations on January 1, 2025, projected to be worth $1.4bn throughout the year.
Key Points
- Bragg Gaming stated that it has become an official supplier within the market, believing that up to 10% of the company’s total revenue in 2025 could stem from Brazil
- The company is currently live with approximately one-third of licensed iCasino operators in Brazil, including partners such as Betano, Novibet and Superbet
Bragg Gaming has officially become a supplier in Brazil’s newly regulated iGaming market, having gone live with approximately one-third of licensed iCasino operators in the country. The operators include Bragg partners such as Superbet, KTO, Betano, Novibet, Sportingbet and Betboo.
The country introduced its regulated online casinos operations on January 1, 2025, which is projected to be worth $1.4bn by the end of the year. Bragg stated that it believes up to 10% of the company’s total revenue in 2025 could stem from operations within Brazil’s iGaming market.
Bragg also stated that it expects integrations within the country to reach over half of the licensed operators by the end of the second quarter during 2025.
“We’re delighted to expand into the newly regulated market in Brazil, and to be there for our customers on the first day of launch with our in-demand content portfolio and player engagement platform,” Bragg Gaming CEO Matevz Mazij said.
“This latest regulated market launch sets us on a strong trajectory for 2025, helping us deliver our strategic objectives of increased revenue through proprietary, exclusive and aggregated online casino content, while at the same time adding geographical diversity to our revenue streams, promoting stable, long-term growth for the company.”
Good to know: Bragg announced significant insider share purchases on December 10 in order to demonstrate management’s confidence in what the company described as “undervalued” shares
The company’s current offerings in Brazil include content titles such as Egyptian Magic by Atomic Slot Lab and Crazy Diamonds by Indigo Magic. Bragg also introduced exclusive online casino games in the jurisdiction from partners including Bluberi, Sega Sammy Creation and King Show Games.
“We’ve been working hard to make sure we have the right content, the right people and the right structures in place to support our Brazilian operator partners from day one of market launch, and I’m proud to say we are now live in this exciting market which offers so much potential,” Bragg Gaming CCO Neill Whyte said.
“We’re already partnered or are in talks with approximately half of the Brazilian iGaming operator market, and that leaves plenty of room for growth. We will be busy in the coming months showcasing our games and technology solutions with both existing customers and potential new partners as we continue to grow our presence in Brazil and across the LatAm region.”
The iGaming provider serves Brazilian operators from its São Paulo office, led by LatAm Regional Director Sara Mosallaee and Senior Account Manager Amanda Alexandrini. Bragg’s content strategy in Brazil is also said to include online casino content aggregation through its Bragg HUB delivery platform.
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