1/ST Content expands Turkish racing access for North American bettors through TJK partnership

1/ST Content has expanded its international footprint by introducing Turkish horse racing to North American bettors through an exclusive partnership with the Jockey Club of Turkey (Türkiye Jokey Kulübü, TJK).

The deal marks the first time Turkish racing has been made available for Advance Deposit Wagering (ADW) in the United States and Canada. Bettors in approved jurisdictions can now place wagers on Turkish races across web and mobile platforms.

The new content is hosted through Premier Gateway International and supported by 1/ST Technology’s AmTote platform. It is also being distributed globally through the company’s existing partners, including Racing1, which provides content from ARC, RMG, and Tabcorp, and Sky Racing World in North America. 

The integration will allow for broader international pool commingling, enabling customers in regions such as Australia, Germany, and other jurisdictions to access Turkish racing.  

Available bet types include Win, Place, Show, Exacta, Quinella, Trifecta, Double, and Pick 4 wagers, among others.

Turkish racing has gained international attention for its competitive field sizes and well-established races, such as the Gazi Derby, Bosphorus Cup, and Topkapi Trophy. The addition is expected to appeal to North American bettors seeking more diverse racing options.

Simon Fraser, SVP of International at 1/ST Content, said: “This agreement once again shows the power and agility that our global strategic alliances are fostering across both pari-mutuel and fixed-odds formats. Turkish racing is the latest example, seamlessly delivered through the technology of our AmTote platform.” 

Tuncel Aydın, Chief Executive Officer at TJK, added: “We’ve been truly impressed by the accuracy and reliability of 1/ST CONTENT and AmTote’s betting technology and distribution. We’re confident this collaboration will continue to mark new milestones for international racing.” 

The announcement follows 1/ST Content’s September partnership with Italy’s Ministry of Agriculture, Food Sovereignty and Forestry (MASAF), which expanded pool betting access for Turkish, North American, and South American racing in Italy ahead of the Breeders’ Cup World Championships.

David Thompson

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