H2 Gambling Capital says Super Bowl LIX betting handle could reach $1.6bn

Key Points
- Sports wagers for this year’s game could surpass the billion-dollar mark
- H2 Gambling Capital said New York State could generate the largest handle
H2 Gambling Capital has released its wagering projections for this year’s Super Bowl. The Kansas City Chiefs will face the Philadelphia Eagles on Sunday, February 9 in in New Orleans’ Caesar Superdome
Kickoff is at 6:30PM Eastern Time. For this year’s Big Game, H2 Gambling has estimated that the US handle collected through onshore licensed sportsbooks could reach $1.6bn.
“This will be the eleventh time that New Orleans has hosted the Super Bowl, becoming the joint-most popular host city for the Super Bowl along with Miami,” the company said in a statement. “H2 expect a record amount of wagers will be riding on the game, the highest wagering on a single game in the United States.”
H2 Gambling Capital further commented, “H2’s 2025 estimate suggests that the strong growth will continue, implying a 17% increase in Super Bowl wagers this year. This is predominantly driven by growth in existing states.”
The company also projected that New York could emerge as the state with the highest handle, “narrowly overtaking Nevada.”
H2 said it estimates that New York State’s regulated onshore sportsbooks could generate an all-time high handle of $181m.
Several regulators around the county have released public service messages to bettors, encouraging them to play responsibly during this year’s Super Bowl.
Arizona Department of Gaming Director Jackie Johnson said, “The Super Bowl is an exciting event that brings communities together, but it’s essential to approach event wagering with caution and accountability.
“We encourage all Arizonans to enjoy the game responsibly by ensuring their wagers are placed legally and thoughtfully.”
The Massachusetts Gaming Commission echoed similar sentiments by saying, “As sports betting continues to grow in popularity, residents must understand the importance of choosing legal and regulated platforms that prioritize consumer safety and fair play.
“Before placing any wager, the Commission urges the public to take a moment to carefully consider the odds, understand the betting terms, and establish clear personal boundaries. Decide in advance how much time and money you are willing to spend and stick to your predetermined limits.”
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