DraftKings launches new 2025 prizes to enhance Dynasty Rewards program
As part of the program, players can earn crowns and tier credits for every dollar spent across DraftKings and Golden Nugget Online Casino products.
Key Points
- The exclusive Elite Rewards gifting program provides players with options such as luxury goods and experiences
- DraftKings held a preview event for the Dynasty Rewards program and 2025 Elite Rewards at the Marquee Nightclub in New York
DraftKings has announced an attempt to improve its Dynasty Rewards loyalty program and 2025 Elite Rewards gifts and experience catalog.
As part of the Dynasty Rewards program, players can earn crowns and tier credits for every dollar spent across DraftKings and Golden Nugget Online Casino products. Crowns are eligible to be redeemed for DraftKings Dollars, contest entries and varying items in the Dynasty store.
The Elite Rewards gifts and experiences catalog offers luxury goods and travel opportunities as DraftKings held an exclusive preview event for the Dynasty Rewards program and catalog at Marquee Nightclub in New York City.
“As a customer-centric brand, we are always looking for new ways to best serve our customers and Dynasty Rewards was created to deliver unforgettable, customizable experiences and gifting opportunities for our players,” DraftKings VP of Loyalty and Experiences Chika Chandrashekar said.
“It’s important to us that we’re providing a best-in-class loyalty program to our players, as well as the most rewarding offerings and exclusive access that they can’t get anywhere else.”
Dynasty Rewards is described by the operator as a loyalty program available across all product verticals for DraftKings and Golden Nugget Online Casino players.
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Headlined by a musical performance from The Chainsmokers, the event in New York promoted the launch of the Elite Rewards catalog and gave both DraftKings and Golden Nugget Online Casino players a first look at the gifting and experience options.
The operator also stated that additional travel options and benefits will be released throughout the remainder of 2024 and beginning of 2025.
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