PrizePicks becomes Exclusive Daily Fantasy Partner of Stephen A. Smith Show
The marketing partnership will include aspects such as social media content and guest interviews.
PrizePicks has become the Exclusive Daily Fantasy Partner of the Stephen A. Smith Show, the popular podcast that covers a variety of topics.
Through this partnership, there will be dedicated segments on the podcast, exclusive social media content, guest interviews with PrizePicks influencers, event appearances and much more.
The basis of the show sees Smith give his point of view, going beyond just sport, tackling issues surrounding entertainment, pop culture, society, business and politics.
The Stephen A. Smith Show takes place three times a week, with Smith giving his unfiltered opinions around a variety of topics including the biggest headlines of the day, as well as interviews with celebrities and thought leaders.
PrizePicks Co-Founder and CEO Adam Wexler said: “PrizePicks and The Stephen A. Smith Show are both focused on evolving how fans engage with sports and I can’t think of a better opportunity for us to extend our reach.”
Smith himself added: “The Stephen A. Smith Show is ecstatic to be working with PrizePicks. We love making picks. If you want to flex your sports knowledge, PrizePicks is the place to do it. So, let’s Go!”
In related news, PrizePicks recently released a new peer-to-peer fantasy sports game called PrizePicks Arena, with the game making its debut in Alabama, Tennessee, West Virginia and Wyoming.
This isn’t the only major deal this week involving a famous name, with basketball star LeBron James joining DraftKings as a talent ambassador around football, and select key tentpole events, as part of a multi-year agreement.
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