FanDuel Sportsbook has added professional pickleball to its list of sports betting events through a partnership between the Professional Pickleball Association (PPA) Tour and Genius Sports. The company’s sportsbook reach extends to 10 US states, as well as one Canadian province.
Through the agreement, the PPA is the first pickleball organization to enter the sports wagering market. Players can now access live action events and can bet on match winners, match scores, head-to-head and on total match points through FanDuel Sportsbook.
Genius Sports Executive VP North America Sean Conroy commented, “Creating an official data-powered betting product for pickleball, the fastest-growing sport in America, is a crucial platform for the PPA Tour to engage new and existing fans.
“We’re excited to offer sportsbooks with valuable new content including low latency video feeds on PPA Tour events, starting with this weekend’s Vulcan Kansas City Open.”
The PPA Tour said it “expects all major US sportsbooks to host pickleball gambling upon receiving approval in additional states.”
PPA Tour Founder and CEO Connor Pardoe said, “This is a monumental moment for the PPA Tour and the game of pickleball as a whole.
“We are excited to be paving the way in the pickleball sports betting space, and we couldn’t be prouder to lead the sport’s leap into such an innovative industry.”
Pardoe went on to add that the growing interest in the sport has created an expanding market for sports betting fans.
He said in closing, “The immense growth of pickleball over the past few years has driven widespread interest in all aspects of the game, including playing as amateurs and watching the professionals in person at events and from home.
“Our venture into sports betting will bring a whole new level of engagement from current and new fans, and we continue to be excited for what the future holds for our sport.”
