Esports betting supplier Oddin.gg has extended its reach into South America by opening a new Trading Hub in Lima, Peru. The establishment is part of a larger expansion plan that includes “enhancing the company's coverage of esports tournaments in the Western Hemisphere, optimize trading and further address the needs of the growing regions.”
The company noted that the new office will aid in providing more efficient trading operations by narrowing the gap in coverage previously caused by timezone challenges.
With the addition of the Lima office, the company’s existing European Trading team will be extended. The group currently counts more than 50 traders. The company’s signature titles include Counter-Strike: Global Offensive, Dota 2, League of Legends, Call of Duty and Valorant.
Company Co-Founder and CEO Vlastimil Venclík discussed the motivation behind the group’s decision to extend its footprint further into North America.
He commented: "We see tremendous interest in esports betting in the United States, Canada and Latin America as evidenced by our recent visits to events in Las Vegas, San Diego, New York and Buenos Aires.
“This reaffirms our decision to expand into the American time zone and educate the market about betting on esports.”
Venclík went on to add that the company plans to significantly expand the team in its Lima office.
He concluded by saying: "The new office in Lima is dedicated to our traders, and while we currently have almost ten people on board, our plan is to grow the team to up to 40 trading specialists.
“Our long-term goal is to continue expanding in the United States, Canada, and Latin America, and the new Oddin.gg trading hub in Peru holds strategic importance in achieving that.”