California: Valley View Casino & Hotel extends partnership with InnoVision Marketing Group

February 24, 2023
By
Leer en Español

The San Diego-based marketing company has worked with the casino hotel since 2012.

InnoVision Marketing Group has extended its existing contract with San Diego, California’s Valley View Casino & Hotel for another three years. The casino hotel has been InnoVision’s client since the marketing company’s inception in 2012.

Valley View Casino & Hotel General Manager Bruce Howard described the renewal as a win for the destination.

He commented: "We are thrilled to be extending our agreement together for many years to come. InnoVision has continued to do an outstanding job as our exclusive partner for all of our marketing, advertising, media placement and communication.

“In addition, Ric and his team also do all of our creative and design work, website design and press releases. I and everyone on our team could not be more proud [sic] to be aligned with such a first-class company with such a diverse, sophisticated list of clients."

InnoVision is based in San Diego and has partnered with local business since its founding. Once the three-year extension is met, the casino hotel will have an “agency of record” with InnoVision.

The company said in a statement: “The extended three-year contract solidifies InnoVision's partnership with Valley View Casino & Hotel, the agency's flagship client since day one when it began in 2012. This will take the relationship through to 14 years as agency of record for Valley View Casino & Hotel.”

InnoVision Marketing Group has grown since its founding into a nationally recognized agents that specializes in creative design, media buying, digital advertising, web development and SEO, video production, social advertising and management.

The company services clients in several US cities, including Seattle, Los Angeles, Texas, New York, New Jersey, Phoenix, Tampa and Orlando.

State-by-State

Product Spotlight

CasinoTrac

CasinoTrac is reducing handpay downtime by nearly 90% with SlotSUITE's Self-Pay & W-2 G printing at the slot machine.
GA HUDDLE #086

Michael Hershman - Dispelling casino 'myths:' New York needs to lose fear of the unknown

Michael Hershman, CEO of the Soloviev Group, joins Tim Poole on the Huddle to put forward his case that the Freedom Plaza is the way to go for one of New York's casino licences. He fields a variety of questions - not shying away from any of them - on why 'myths' about casinos and a fear of the unknown should be dispelled, as well as acknowledging the strength of rival bids and discussing opposition to the project.
GA HUDDLE #085

Christian Smith - Slot machines a "beautiful intersection of psychology and mathematics"

Bluberi's Christian Smith speaks to Gaming America in an enlightening Huddle. Topics include: the 'Australification' of US gambling, the blending of psychology and mathematics, and the rising trend of three-pot fillers.

As the Tribal gaming sector congregates once more in the Golden State, is it too cliché of me to suggest we are heading for a golden era of Tribal gaming? With the industry set to meet at the Indian Gaming Association t...

10-11-From-the-top
From The Top: Will youth be served by Sports Betting?
Two recent interviews in our Huddle podcast revealed to Las Vegas correspondent Brian Joseph just how young sports betting entrepreneurs are becoming.
12-GA-MAR-10-year-v2
The Global Gaming Awards: Rewarding Excellence
The 10th edition of the Global Gaming Awards took place in Las Vegas last year. Gaming America looks back... and ahead to this year's.
16-18-IGA-Preview
Preview: Indian Gaming Tradeshow & Convention
Gaming America looks ahead to the 2024 Indian Gaming Tradeshow & Convention and what attendees can expect when they arrive at the Anaheim Convention Centre.
20-22-GA-Mar-888-Holding-article
888 and the US Market: A cautionary tale
Gaming America explores the risk of resting on your laurels and the challenge of remaining relevant in a rapidly expanding market.