Wind Creek Hospitality has signed a multi-year agreement with NBA team the Chicago Bulls. The brand will collaborate with the Bulls on several entertainment options and in-game fan promotions.
Wind Creek Hospitality is the parent company of Wind Creek Chicago Southland Casino, which will represent the Bulls as the team’s official casino during and after its construction.
The facility is scheduled to open in 2023.
Wind Creek Hospitality COO Brent Pinkston commented: “As a new brand coming to the Chicagoland market, we believed it was important to establish a name for ourselves and a level of credibility with the local market as quickly as possible.
“Being a native of the region, I can’t imagine a better way to accomplish that task than to partner with the Bulls organization and introduce ourselves to one of the largest and most loyal fan bases in professional sports. It lets us enter the market with a huge voice.”
Bulls VP of Business Development Mark Levitt said the company is looking forward to collaborating with the Bulls and hope the duo can offer basketball fans a quality experience.
Levitt commented: “We are excited to partner with Wind Creek over the next few seasons, to bring fans new in-arena competitions, social content and sweepstakes.
“This new partnership will support our ongoing efforts to further elevate the gameday experience for Bulls fans at the United Center and across our social platforms.”
Wind Creek Hospitality is owned and operated by the Poarch Band of Creek Indians in Alabama. Its multiple casino locations include Wind Creek Atmore, Wind Creek Aruba, Wind Creek Bethlehem, Wind Creek Curacao, Wind Creek Montgomery, Wind Creek Wetumpka and Wa She Shu Casino in Nevada.
