FanDuel has launched its new NBA-centric show, Run it Back, on the company’s cable television network, FanDuel TV. Run it Back will air at 10AM on Mondays, Tuesdays and Wednesdays prior to FanDuel TV’s Up and Adams morning show that is hosted by Kay Adams.
The program will feature news and commentary for sports fans and will be hosted by former ESPN sportscaster, Michelle Beadle and ex-NBA star Chandler Parsons. Both will discuss matchups and big upcoming NBA games.
Shams Charania will also appear as a regular guest on the show. He will offer content related to breaking news and insights on a weekly basis on the program.
FanDuel's CCO Mike Raffensperger described Run it Back as a shows that holds true to the channel’s goal to engage viewers and give them resources to watch and wager on games.
He commented: "FanDuel TV was designed for viewers to watch and wager and Run it Back will bring a 360° view of the NBA including wagering trends to our audience.
"Every NBA season offers its own unique intrigue and as the narrative of each season unfolds Run it Back will be there every step of the way."
Along with providing on-air content, Charania has partnered with FanDuel to represent its sportsbook brand on social media. Chanaria will report odds as an exclusive reporter on the company’s social media platforms.
FanDuel is currently owned by Flutter Entertainment, a sports betting and gaming company. It was originally founded in Edinburgh. FanDuel offers online casino, fantasy sports, horseracing and sportsbook products.
