Low6 has completed its latest round of funding in anticipation of an initial public offering (IPO) that is expected to take place later this year.
The British company raised $5m, which Low6 will use to fund continued growth, with a particular focus on its expansion into the US. It specializes in sports gaming technology that powers franchises with their own branded games to engage and monetize digital fanbases.
Jamie Mitchell, Co-Founder and Group CEO of Low6, said that 2021 was a successful year of growth for the company.
“Throughout 2021, we continued to build our products and service offering, enabling us to win new partners and significant new contracts,” he said.
Among those new relationships, Low6 has confirmed partnerships with the NBA Detroit Pistons, the NFL Cincinnati Bengals, the NFL Jacksonville Jaguars and the PGA Tour. Low6 is an official supplier for PointsBet in delivering a bespoke free-to-play contest, playable exclusively in the US.
The company also won the 2021 EGR “Virtual and Fantasy Sport Operator” and the “2021 Rising Star” awards.
Mitchell said the completion of funding will create additional opportunities for the company to continue development this year.
“The conclusion of our latest round of funding will allow us to accelerate our continued development in 2022,” Mitchell said. “With these new funds secured, and a number of exciting new partners, we believe we are well placed to enjoy a successful 2022.”
