Mohegan Gaming and Entertainment (MGE), developer of integrated entertainment resorts worldwide, on Wednesday unveiled its online gaming division: Mohegan Digital.
The company said this newly minted part of its brand will provide online gaming solutions to Mohegan's loyal fan base and grow the business to meet the needs of new customers on a global scale.
Mohegan Digital said it will make creating an online gaming experience for its flagship property, Mohegan Sun Connecticut (pictured), a priority after the state recently signed a bill legalizing sports wagering and online gaming.
MGE appointed Rich Roberts as president and Aviram Alroy as VP product to lead these efforts and oversee digital operations.
According to a statement from the company, Roberts brings a wealth of experience to his new role. He joins MGE from his most recent position as executive business consultant for RSD Consulting, a consulting firm focused on helping organizations enter the US sports digital media, regulated digital gaming and esports markets.
Previously, Roberts was the CEO of FaceOff, a peer-to-peer social/skill sports gaming platform in the US.
“I am honored to lead Mohegan Gaming and Entertainment’s expansion efforts in the digital gaming and sports betting frontier,” Roberts said in a statement. “This is an exciting new chapter in Mohegan’s history, as we continue to innovate to meet the growing consumer demands in this space. I am looking forward to working closely with the Mohegan Tribe as well as Mohegan executive leadership teams to successfully grow the brand’s digital presence.”
Alroy has been a part of the Mohegan Gaming and Entertainment team since 2014 as the VP of interactive gaming, a division that Mohegan Digital is absorbing. MGE described Alroy as the driving force behind the company’s online gaming efforts, adding his contributions and leadership helped set the foundation for future opportunities across many states and jurisdictions.
In his new role, Alroy will be accountable for product strategy, and developing and launching online sports betting, online gaming solutions, websites, and mobile apps on behalf of MGE and its branded partners.
Alroy said: “It is an exciting time to be working in the online gaming industry, especially now that more states including Connecticut are going live with both sport betting and online gaming. My years leading Mohegan Gaming and Entertainment Interactive Gaming division have equipped me with the necessary skills and vision to help usher in a new era for the brand now that we plan to enter not only Connecticut, but also Washington, Pennsylvania, the province of Ontario and more states in the future.”
Ray Pineault, president and CEO of Mohegan Gaming and Entertainment, added, “We have consistently seen strong growth in digital gaming across our properties, especially in this past year, and as legal sports betting continues to expand in the US, the timing was right for us to launch Mohegan Digital. With Rich Roberts and Aviram Alroy at the helm, we are excited for what's to come for Mohegan Digital.”
MGE has developed and operates several integrated entertainment resorts, including Mohegan Sun in Uncasville, Connecticut, Inspire in Incheon, South Korea, and Niagara Casinos in Niagara, Canada. MGE is the owner, developer, and/or manager of integrated entertainment resorts throughout the United States, including Connecticut, New Jersey, Washington, Pennsylvania, as well as Northern Asia and Niagara Falls, Canada, and Las Vegas, Nevada. MGE is owner and operator of Connecticut Sun, a professional basketball team in the WNBA.