Kalshi debuts AI-generated commercial
The CEO thanked the team for its ideas and efforts.
Key Points
- The spot aired before and during Game Three
- CEO Tarek Mansour expressed his excitement over the new ad on social media
Kalshi has released its first AI produced TV spot. The 30-second ad aired ahead of Game Three of the NBA playoffs, as well as before the game started.
“Great commercials used to require seven figures and months iterating to land the right creative,” said CEO Tarek Mansour in his recent post on X (formerly Twitter). “AI now makes that possible in a day. I love how frontier our growth team is.”
Mansour also commended the team for taking the idea from conceptual stages to a finished product in a short amount of time.
“Our team went from idea to implementation in less than 48 hours,” he added.
The TV spot, titled “The World’s Gone Mad,” features several reporters interviewing sports enthusiasts and asking them who they are betting on to win this season and if the price of eggs will go up.
A middle-aged man swimming in an above-ground pool full of water and eggs said, “I think we’ll hit $20.”
Kalshi recently celebrated a legal win in the state of Nevada as well.
A Nevada district court denied a request to dismiss a lawsuit filed by Kalshi. The company recently sued the Nevada Gaming Control Board, the Nevada Gaming Commission, “their members in their official capacities” and Nevada Attorney General Aarron Ford.
The suit was to prevent these parties from “pursuing civil or criminal enforcement against Kalshi for offering event contracts in Nevada.”
Mansour celebrated the recent legal win on social media.
“Kalshi secured another big legal victory today in Nevada,” he posted.
He also expressed his gratitude to several people online.
Mansour commented, “It feels like I am saying this every week. Thank you to our CLO Rick, litigation team, the US Constitution, my mother for raising me to be stubborn, melatonin, my girlfriend for dealing with the sleepless nights and our dear traders whose volumes keep growing on Kalshi.”
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