Anaxi collaborates with FanDuel to offer North American players Aristocrat’s titles
The group has partnered with several brands during the past few months.
Aristocrat’s online gaming business, Anaxi, has partnered with FanDuel. The two will work together to give FanDuel’s North American customers access to Aristocrat’s suite of gaming titles.
Anaxi was formed in October 2022, after Aristocrat aimed its focus toward creating a solutions business that combined both customer experience solutions and real money gaming. The company debuted its brand during 2022’s G2E.
Players can access the platform for real-money gaming options. The brand offers digital and mobile iGaming products.
Players can choose from a variety of Aristocrat’s games through FanDuel online casino platform, including Dolphin Treasure and Wild Ameri’coins.
Anaxi Executive VP Cath Burns said: “The launch of our iconic Aristocrat content on FanDuel’s platform is an exciting partnership and moment for Anaxi as we look to create seamless entertainment experiences for players.”
FanDuel Managing Director Casino Asaf Noifeld agreed and noted that players from both platforms have the most to gain from the partnership.
Noifeld commented: “This partnership is an exciting moment in gaming and entertainment, bringing two powerhouses together FanDuel and Anaxi.
“We’re looking forward to hosting Anaxi’s top titles from Aristocrat to create an entertaining and seamless gaming experience for all our players.”
This is the latest in a series of partnerships for Anaxi. During the last few months, the group has collaborated with other notable gaming industry brands, including BetMGM and Caesars Sportsbook & Casino.
FanDuel recently released a single-account betting option through FanDuel Sportsbook that will allow bettors to place wagers on horseracing and parimutuel events in the same place as traditional bets.
The North American online gaming company is the first in the US to offer the single account betting feature. FanDuel said the recent innovation is part of its ongoing and strategic efforts to engage younger horseracing fans.
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