Sky Sports Racing signs broadcast deals in US and Canada

Sky Sports Racing has signed two multi-year partnerships with the New York Racing Association (NYRA) and Woodbine Entertainment Group.

Through the new deals, Sky Sports Racing will have exclusive UK and Ireland broadcast rights for all races from Woodbine, Saratoga, Aqueduct and Belmont Park racecourses.

NYRA hosted 219 races across its three tracks in 2018, including its inaugural Turf Triple Series worth over $5m, while Woodbine plays host to The Queen’s Plate; the longest, continually run stakes race in North America.

Sky Sports Racing will provide nightly US broadcasts of the events, while collaboration with At The Races will provide digital and social media coverage for fans.

Tony Allevato, Chief Revenue Officer of NYRA, said: “Partnering with Sky Sports will expand the reach of NYRA’s acclaimed television simulcast program and provide viewers in the UK with high quality daily coverage of Aqueduct Racetrack, Belmont Park and Saratoga Race Course.”

Matthew Imi, CEO of At The Races, said: “We’re thrilled to be partnering with two racing organisations as forward-thinking and respected as NYRA and Woodbine.

“Their venues host high-quality racing and their East Coast locations are increasingly attracting British and Irish trained horses.”

Owain Flanders

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