Playstudios revenue falls 18.3% for Q2 2025, reports net loss of $2.9m

Key Points
- Despite not being currently on pace to hit such projections, Playstudios maintained its FY2025 guidance of net revenue between $250–$270m and consolidated AEBITDA in the range of $45–$55m
- The operator’s virtual currency revenue decreased 14.6% from the prior year period to $48.2m, while advertising income fell 30.5% year-over-year for a total of $11.1m
Playstudios has reported its financial results for the second quarter of 2025, having witnessed a decrease in net revenue of 18.3% from the prior year period for a total of $59.3m, as well as net loss of $2.9m throughout the period.
“While our core business continues to navigate meaningful market headwinds, we remain focused and energized by the progress we’re making across our strategic priorities. We’re seeing growing traction in our direct-to-consumer channel, promising early momentum in our sweepstakes initiative and continued progress on the development of Tetris Block Party,” Playstudios Chairman and CEO Andrew Pascal said.
“Together, these efforts validate our direction and reinforce our confidence in the future. As we work to stabilize the business, we’re also building the capabilities we believe will fuel the next phase of growth in the quarters ahead.”
The operator’s consolidated AEBITDA was reported to be $10.7m for Q2 2025, representing a decrease of 24.2% from the prior year period. Despite not being currently on pace to hit such projections, Playstudios maintained its FY2025 guidance of net revenue between $250–$270m and consolidated AEBITDA in the range of $45–$55m.
Playstudios’ virtual currency revenue decreased 14.6% from the prior year period to $48.2m, while advertising income fell 30.5% year-over-year for a total of $11.1m.
Good to know: Playstudios will once again be hosting the myVIP World Tournament of Slots event from October 22–26, featuring a $1m cash prize offered to retail and online players that earn the chance to compete in the tournament through social casino game offerings
The operator highlighted continued development of its sweepstakes promotional capabilities, expected to launch externally across available markets throughout the fourth quarter of 2025.
Direct-to-consumer revenue increased 107% year-over-year in Q2 2025 according to Playstudios, accounting for $6.7m throughout the period. For the second quarter of 2025, players purchased 199,485 rewards with a retail value of $13m.
While the operator reported a net loss and revenue decrease from the prior year period, Playstudios’ loss from operations decreased by 12% year-over-year for a total of just under $3.5m for Q2 2025. Operating costs were reported to be $62.8m for the second quarter of 2025, representing a decrease of 17.9% from the prior year period.
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