SCCG partners with Applift for ASO Technology
The partnership will reportedly introduce Applift’s proprietary ASO technology to gaming while leveraging SCCG’s distribution capabilities and ecosystem.
Key Points
- Applift’s technology will look to assist operators which are seeking to scale user acquisition, boost visibility and outperform competition in app stores
- The ASO technology attempts to increase first time deposits, improve retention and maximize lifetime value
SCCG Management has formed a new strategic partnership with Applift, an app store optimization (ASO) agency looking to expand its technology offerings into the gaming scene.
“At Applift, we’ve helped top gaming apps dominate the app stores, turning visibility into performance and installs into high-value users — all through our unmatched ASO technology and data-driven approach,” Applift CEO Bar Nakash said.
“Partnering with SCCG is a natural step forward. Their strategic footprint in the gaming world perfectly complements our ability to scale app growth at the highest level. Together, we’re not just optimizing – we’re redefining how gaming brands win in the app stores. I couldn’t be more confident in what we’ll achieve.”
The partnership will reportedly introduce Applift’s proprietary ASO technology to gaming while leveraging SCCG’s distribution capabilities and ecosystem.
The ASO technology attempts to increase first time deposits, improve retention and maximize lifetime value for operators.
Good to know: SCCG Management teamed up with cleaning, staffing and managed labor services provider The Service Companies to enhance operational staff within Tribal casinos around the country on June 11
“At SCCG, we identify and scale the technologies that shape the future of gambling,” SCCG Founder and CEO Stephen Crystal said.
“Applift’s ASO platform is a game-changer. Our partnership gives gaming companies a proven solution to turn mobile visibility into performance at scale — and our global presence ensures the right operators and platforms benefit from this innovation.”
Applift’s technology will also look to assist operators which are seeking to scale user acquisition, boost visibility and outperform competition in app stores. The agency’s work helps to drive top keyword rankings, scalable user acquisition and real business impact.
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