Tom’s Watch Bar announces opening of expanded location at Ilani

Key Points
- The new location covers 7,509 square feet and is adjacent to Ilani’s sportsbook
- The opening is part of the brand’s national expansion, including venues in casino-based locations
Tom’s Watch Bar announced the opening of its expanded location inside Ilani in Ridgefield, Washington.
The new venue, set to open to the public at the end of June, is located next to the casino’s sportsbook and is designed to offer an immersive sports viewing experience. Its goal is to bring fans together and enhance the atmosphere for on-site sports betting.
Replacing the original Tom’s Urban at Ilani, which had operated since June 1, 2017, the new location features an expanded 7,509-square-foot space, providing a more spacious setting for guests.
Shannon McNiel, Co-Founder and Co-CEO of Tom’s Watch Bar, said: “This transition represents more than just a move, it’s a powerful evolution of our brand. Together with our partners at Ilani and The Cowlitz Indian Tribe, we’ve created a next-generation venue that truly delivers on our promise of ‘All the Sports, All the Time.’”
The new Tom’s Watch Bar at Ilani features an LED video wall, over 30 high-definition televisions, and a digital sports ticker board that displays real-time scores, odds and news updates. The space also incorporates updated viewing systems and a revised food and beverage menu.
Good to know: Tom’s Watch Bar currently holds 16 locations operating across the US
Kara Fox LaRose, President and General Manager of Ilani, said: “We are thrilled to support and celebrate the evolution of Tom’s brand to Tom’s Watch Bar as they bring their dynamic brand to The Stadium venue, transforming this iconic space into a destination that amplifies the fan experience.
“With the region’s largest video wall and a shared passion for high-energy entertainment, this evolution is a natural fit. It also reflects our broader commitment to delivering standout amenities that enhance our overall offerings and create memorable moments for our guests.”
The new site at ilani aligns with the company’s strategy to establish a presence in entertainment-focused locations, which include casinos, such as those in Connecticut and Las Vegas.
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