The San Francisco 49ers has announced its new partnership, with the Mexican-based casino, Foliatti Casino, to bring the team closer to its Mexican fanbase.
As part of the sponsorship, the Foliatti Casino will serve as the presenting sponsor of 49ers Lucky Six through the team’s Spanish-language website. This game is free-to-play and will present opportunities for winning prizes, such as merchandise and casino credit, while the casino will also be the presenting sponsor of an official 49ers watch party for fans of the 49ers in Mexico.
Senior Director, San Francisco 49ers, Ryan Connors, commented on the partnership, "Our collaboration with Foliatti Casino represents an exciting milestone as the first partnership of its kind.
"We're thrilled to be pioneering this path with an authentic Mexican brand like Foliatti Casino, and grateful that it will enable us to engage with new communities in Mexico and provide unique experiences for 49ers Faithful across the country."
This is a further expansion to the 49ers brand within the Mexican market, where just last season events were held ahead of the NFL International Game in Mexico City, which included fan rallies, watch parties and a youth camp, all hosted by the 49ers Foundation.
Operations Director, Foliatti Casino, Pamela Loman Huerta, added, "American football is one of the most followed sports in Mexico, so this is an exciting opportunity to connect with one of the most iconic teams in the league.
"The 49ers Faithful are remarkably passionate, and we look forward to showcasing our state-of-the-art casinos with them, while creating new joint experiences for our players and VIPs."
