Design Works Gaming partners with Hard Rock Bet in NJ
Both the operator and supplier hope to grow their presence in the Garden State’s online casino market.
Design Works Gaming (DWG) has partnered with Hard Rock Bet in New Jersey to offer online casino game content to Hard Rock’s new digital gaming provider. This gives DWG players in the Garden State more ways to access the supplier’s games.
DWG also expanded on a partnership with Caesars in New Jersey in May this year, while Hard Rock Bet launched in the state last month with Atlantic City Hotel & Casino. Year to date, online casino gaming has generated $1.1bn in New Jersey already in 2023, according to July’s state revenue report.
Games that Hard Rock Bet players will have access to include DWG’s Armadillo Artie Gone Wild and Tiger Palace. More games will be added within the upcoming months, such as DWG’s LuckyTap titles and Vegas-style steppers.
DWG CEO Troy Zurawski said, “Hard Rock’s brand and reputation combined with DWG’s content is a winning combination. The partnership is a logical next step for both of us as we each look to further scale our presence in New Jersey.”
The supplier’s games can be found via the Hard Rock Bet search function when players type in a title, theme or DWG as part of their search.
Hard Rock Digital SVP of Casino, Grant Williams, said, “Our Hard Rock Bet online casino has been in New Jersey with the addition of more casino games – hundreds more – to app and web experiences. We’re excited for the addition of DWG’s titles to our gaming portfolio, and to continue adding more games each month to entertain our players.”
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