Elys Game Technology has partnered with Santa Claran Casino Resort in New Mexico to launch its latest sportsbook. The company will offer support, as well as bookmaking services and betting technology to the resort as part of the agreement.
Casino resort guests can access wagering options on sporting events from several pro national leagues that include the NFL, NBA and MLB. Sports bettors can also take advantage of opportunities to bet on college football and basketball games through the Santa Claran Sportsbook.
Players can place their bets at in-person ticket counters or via self-service kiosks installed throughout the destination’s Sportsbook Bar and Grill.
In other Elys news, the company recently launched its Elys America logo and platform as part of its North American brand advancement. Part of the rebranding includes a corporate website launch, new color schemes and typography tailored for a North American audience.
The company said the initiative reflects its desire to “express the development of the all-new US and Canadian facing sports betting platform for retail and mobile markets in North America.”
The sportsbook release at Santa Claran Casino Resort marks one of the first debuts to don the new Elys America brand name.
Elys operates in multiple countries worldwide and currently has operations in several US states. The company offers gaming products and services, such as sports betting, esports, virtual sports, online casino, poker, bingo, interactive games and slots.
Santa Claran Casino Resort is located in New Mexico’s Española Valley. The destination is home to 27,000 square feet of gaming space and offers its guests 122 hotel rooms against the backdrop of the Sangre de Cristo Mountains.