Scientific Games expands partnership with Hard Rock International

Hard Rock International has expanded its partnership with Scientific Games to include digital and retail solutions at its Iowa and New Jersey properties.

Scientific Games will provide its OpenGaming solution to power iGaming in New Jersey, and its OpenSports solution in Iowa and New Jersey. 

Jordan Levin, Group CEO, Digital for Scientific Games said: “The Hard Rock brand is instantly recognizable on a global scale and to extend our partnership with them once again is testament to our product development capabilities across iGaming and Sports in the US. As the digital team of Scientific Games, we have deep expertise across igaming and sports and we’re looking forward to working with the great team at Hard Rock.”

Hard Rock customers will have access to omni-channel sports betting and iGaming through Scientific Games’ OpenGaming solution. 

Kresimir Spajic, SVP Online Gaming and Sports Betting at Hard Rock International said: “We wanted to take our offering to the next level and Scientific Games and its product offering fit the bill perfectly. The company’s sports betting technology is second to none, while the launch of OpenGaming in New Jersey allows us to expand our already strong casino offering in the state. These are exciting times for Hard Rock International as we bring even more entertaining experiences to our loyal customer base.”

Ezra Amacher

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