10bet has expanded its online platform to offer sports betting, casino and live casino within the Mexican market.
The brand was founded in 2003 and is headquartered in Malta, but will cater to a variety of markets that include: NBA, NFL, MLB, ATP, Liga MX, Champions League, other international soccer leagues and more.
The operator will also offer online and live casino games, in addition to its sportsbook, giving players in Mexico access to games from providers like: Prgamatic, Evolution, Ainsworth and NetEnt. The site aims to offer a user-friendly experience with security guaranteed through biometric verification.
10bet is known for its presence in Africa; just last week, it was confirmed as the official betting partner of the South African Football Association.
In January, 10bet COO Nir Saadon also spoke to Gambling Insider about the future of the gambling market.
Arthur Perry, 10bet Global CRO, said, “We are thrilled to bring the 10bet experience to the Mexican market.
"Mexico is a country with a deep passion for sports and online entertainment, and we are excited to offer Mexican players a thrilling and safe platform where they can indulge in their favorite games and sports betting activities."
In April, Bragg Gaming also expanded to offer online gaming in Mexico. Meanwhile, in May, Codere Online published positive Q1 results, showing a 75% year-on-year increase in the Mexico region, and overall significant engagement in Latin America when it came to iGaming.