Game On sports betting gift cards expand to Maryland, Kansas and Wyoming

June 20, 2023
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The product, by the Blackhawk Network, allows consumers to gift their friends and family funds to spend on sports betting.

Branded payment technology company the Blackhawk Network is expanding its Game On sports betting gift cards to Maryland, Kansas and Wyoming.

The Game On payment cards allow consumers to add funds to their accounts with their favorite sports betting operators.

Steve Dekker, Managing Director, Americas for the Blackhawk Network, said, “As sports betting was legalized and began its adoption in states across the country, BHN saw a unique opportunity to create the Game On product, representing an exciting new funding option for any sports fan.

"The Game On card can be used as a tool to spend wisely, because players can use the card to hold their desired amount of funds. We are thrilled to continue our expansion to Maryland and Kansas and provide our digital offerings to residents in Wyoming as well.”

Game On cards were launched during Holiday 2020. Since then, they’ve grown with existing retailers and expanded into legal states. The cards give new ways for consumers to gift sports betting to their friends or family, or to fund their own wagering.

Consumers can use money from a Game On card to fund their accounts with several operators, including FanDuel Sportsbook, DraftKings Sportsbook and BetMGM.

Game On cards are issued by Pathward, a national bank that is a subsidiary of Pathward Financial, which is traded on Nasdaq under the ticker CASH.

Blackhawk Network’s portfolio includes gift cards and eGift products, promotions and distribution to grown brands’ revenue fast; rewards and incentives to build brand-customer loyalty; and Payments that allow both businesses and customers to access and disburse funds easily.

Blackhawk’s network is worldwide, with more than 400,000 customer touchpoints.

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