Greg Colella joins NOVOMATIC AMERICAS

May 17, 2023
By

NOVOMATIC AMERICAS appoints Greg Colella as the Vice President of Product Management in North America.

NOVOMATIC AMERICAS, today announced the appointment of Greg Colella as vice president of product management. In this role Colella will be responsible for scaling and managing NOVOMATIC AMERICAS expanding product suite.

“Greg’s experience in scaling product and design for organizations like Mikohn Gaming, Bally Gaming, Scientific Games, and Konami, is a huge asset to NOVOMATIC AMERICAS,” said Rick Meitzler, CEO of NOVOMATIC AMERICAS. “We have plans to do big things in 2023 and I’m thrilled to have such an accomplished product leader join us in bringing cutting-edge products to our North American users.”

Colella brings more than 25+ years of expertise in managing product strategy and operations in high[1]volume organizations to his new role at NOVOMATIC Americas. Most recently, he held the role of Vice President of Casino for WynnBET and leading its online casino products. Colella played a crucial role overseeing the iGaming casinos, managing game providers, designing user experience, and assisting WynnBET in delivering significant revenue growth. Prior to his role at WynnBET, he was at Konami Gaming as Vice President of Product Mangement, where he ran the Product Management organization and oversaw global product launches.

In his new role as Vice President of Product Management, Colella will lead and coordinate NOVOMATIC Americas games strategy, continuing to strengthen the company's position in the market as a provider of entertaining products. His industry and product experience will also be an asset for the wider NOVOMATIC Group linking NOVOMATIC Americas closely to the group’s various development hubs worldwide. He will spearhead joint implementation of projects with a clear focus on high performance products for the gaming industry in the region and beyond.

Colella previously held senior positions at notable technology companies, including Bally Gaming, Scientific Games (now known as Light and Wonder), Konami Gaming and WynnBET.

“NOVOMATIC AMERICAS is in an enviable market position for growth,” says Colella. “As the gaming industry is poise for future growth Novomatic will be position to meet and exceed our customer’s needs.” Greg’s vision combined with the company’s collaborative relationship with its customers is a winning formula for long-term success in this growing market.

“I look forward to the opportunity to further develop this vision for NOVOMATIC’s new offerings.”

State-by-State

Product Spotlight

CasinoTrac

CasinoTrac is reducing handpay downtime by nearly 90% with SlotSUITE's Self-Pay & W-2 G printing at the slot machine.
GA HUDDLE #086

Michael Hershman - Dispelling casino 'myths:' New York needs to lose fear of the unknown

Michael Hershman, CEO of the Soloviev Group, joins Tim Poole on the Huddle to put forward his case that the Freedom Plaza is the way to go for one of New York's casino licences. He fields a variety of questions - not shying away from any of them - on why 'myths' about casinos and a fear of the unknown should be dispelled, as well as acknowledging the strength of rival bids and discussing opposition to the project.
GA HUDDLE #085

Christian Smith - Slot machines a "beautiful intersection of psychology and mathematics"

Bluberi's Christian Smith speaks to Gaming America in an enlightening Huddle. Topics include: the 'Australification' of US gambling, the blending of psychology and mathematics, and the rising trend of three-pot fillers.

As the Tribal gaming sector congregates once more in the Golden State, is it too cliché of me to suggest we are heading for a golden era of Tribal gaming? With the industry set to meet at the Indian Gaming Association t...

10-11-From-the-top
From The Top: Will youth be served by Sports Betting?
Two recent interviews in our Huddle podcast revealed to Las Vegas correspondent Brian Joseph just how young sports betting entrepreneurs are becoming.
12-GA-MAR-10-year-v2
The Global Gaming Awards: Rewarding Excellence
The 10th edition of the Global Gaming Awards took place in Las Vegas last year. Gaming America looks back... and ahead to this year's.
16-18-IGA-Preview
Preview: Indian Gaming Tradeshow & Convention
Gaming America looks ahead to the 2024 Indian Gaming Tradeshow & Convention and what attendees can expect when they arrive at the Anaheim Convention Centre.
20-22-GA-Mar-888-Holding-article
888 and the US Market: A cautionary tale
Gaming America explores the risk of resting on your laurels and the challenge of remaining relevant in a rapidly expanding market.