US Integrity partners with the AGA to ‘Have a Game Plan’

April 18, 2023
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The organization joins several sports books and professional teams in support of the campaign on responsible betting education.

US Integrity partners with the AGA to ‘Have a Game Plan’

The organization joins several sports books and professional teams in support of the campaign on responsible betting education.

US Integrity, an organization that works to ensure fairness in both sports competitions and sports betting, has announced a partnership with the American Gaming Association’s (AGA) Have A Game Plan Bet Responsibly campaign. The public service campaign promotes responsible gaming, and US Integrity will share this with its both its sports properties and regulated US sportsbook operators.

The Have A Game Plan campaign began in 2019 and encourages consumer education among sports betting stakeholders, focusing on four principles of responsible betting:

  • Set a budget and stick to it.
  • Keep it social—sports betting is a form of entertainment for adults.
  • Know the odds.
  • Play with legal, regulated operators.

US Integrity President and Founder Matthew Holt said, “Responsible gaming education goes hand in hand with our mission to protect consumers and competitions.

“We look forward to teaming up with the AGA and Have A Game Plan partners across the sports and gaming ecosystem to help advance this important cause.”

US Integrity’s financing partner, SeventySix Capital is also a member of Have A Game Plan, as are several other sportsbooks and sports teams including Bally’s Corporation, Barstool Sportsbook, BetMGM, DraftKings, Major League Baseball, NASCAR and many more.

AGA SVP Casey Clark said, “Protecting customers and competition integrity is core to the success of a sustainable legal marketplace.

“From leagues and teams to sportsbooks and tech companies like US Integrity, we’re proud that the broader sports betting ecosystem continues to unite behind Have A Game Plan as we collectively work to advance responsibility in sports betting nationwide.”

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