As players complete spring training, and baseball fans await this year’s season, Major League Baseball (MLB) and FanDuel Group have announced a multi-year partnership.
Starting this season, FanDuel intends to bring fans closer to the action than ever by streaming MLB.TV's ‘Free Game of the Day.’ The partnership will also create new opportunities for MLB and FanDuel to collaborate on projects for other sponsor partners of both platforms.
Kenny Gersh, MLB Executive VP of Media & Business Development said, "As one of the top sportsbooks in America, FanDuel has created innovative fan engagement opportunities while also reminding them of the importance of doing it responsibly.
"These key priorities align with our focus from the league level, and make FanDuel a natural collaborator and Official Sports Betting Partner."
FanDuel also claims its mantra is to lead from the front when it comes to responsible gambling (RG) and safer play. As part of this agreement, both FanDuel and MLB plan to drive greater advocacy and awareness of the importance RG. MLB says it is committed to ensuring that have the resources necessary to bet responsibly. As such, MLB is a partner to the American Gaming Association's (AGA) Have A Game Plan.®
Christian Genetski, President of FanDuel Group said, “The baseball fan is one of the most engaged in all of sports. Our team is eager to showcase FanDuel in nationally broadcast MLB games, help enhance game narratives and bring America's Pastime directly into our mobile app and OTT platform.
"We're very excited to work together with MLB on new betting product innovations that will enhance customers’ experience on every pitch from March until October."
