PlayStar kicks off latest loyalty program in New Jersey

December 7, 2022
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PlayStar Club offers players around the state opportunities to earn cashback and rewards during game play.

PlayStar has released its latest loyalty program in the state of New Jersey. The online casino’s PlayStar Club offers players statewide access to high-end gifts and promotions through five loyalty levels.

The operator said it continues to focus on its rewards program. Through PlayStar Club, players have access to monthly vouchers that can be used for leisure activities and services, as well as redeemed at participating restaurants.

Players can move up through the levels by earning points during game play. In addition to promos and gifts, users can earn dining rewards and local shopping perks, as well as cash prizes of up to $500 per day.

PlayStar CMO Jon Bowden took a moment to elaborate on the benefits New Jersey players can gain from the company’s new rewards program.

He said: “We wanted to create a loyalty program which rewarded all of our players and give everyone a taste of the real VIP experience.

“We’ve been working hard to create a mix of rewards, including tailored bonuses, local treats and money can’t buy experiences and we’re looking forward to seeing our players take advantage of these amazing offers.”

PlayStar is a US-based iGaming operator. The company recently signed a four-year agreement with Symplify to deliver its new Onpage AI technology, which will enhance PlayStar’s iGaming platform.

The company recently launched in New Jersey, with a goal of “challenging the industry with a focus on personalization, engagement and customer experience.” Playstar anticipates a launch in Pennsylvania by the end of the year.

Android and iPhone users in New Jersey can download the PlayStar app through Google Play Store and through the Apple App Store.

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