SuperBook Sports has launched its sports betting app in Iowa. The company is now live in six states, which include Arizona, Colorado, Nevada, New Jersey, Tennessee and Iowa.
Players throughout the Hawkeye State can now place wagers through the SuperBook Sports Iowa app or on the company’s website. The new app is compatible with both iPhone and Android and is available for download through the Google Play Store or the Apple App Store.
SuperBook Chief Executive Officer Mark Lipparelli said the company is excited to go live in Iowa and hopes the launch will attract new players.
He commented: "We're excited to bring the SuperBook brand and our decades of experience to the state of Iowa.
"From the Cyclones and Hawkeyes to the Field of Dreams, Iowa has one of the best sports traditions in the country. Many sports fans from Iowa have undoubtedly visited our iconic Las Vegas sportsbook, and now they can access those same great betting options from home."
SuperBook Sports is a subsidiary of SuperBook Westgate Las Vegas. Company Vice President of Race & Sports Book Operations Jay Kornegay spoke about the Iowa launch and noted the loyalty and knowledge base of the state’s sports fans.
He commented: "I am excited to launch our sports betting in Iowa. From my time in this business, I've known sports fans in Iowa to be among the most loyal and knowledgeable.
"We're off and running and we welcome new sign-ups to compare us against the others. We focus on building the best odds anywhere we operate, and we offer several generous odds boosts and other promotional bets."
The SuperBook Sports mobile betting app is powered by International Game Technology’s PlaySports platform.