New offerings are being launched by PrizePicks to enhance its premier member experience after a successful start to the NFL season.
Although the preseason is normally a slow time for sports betting, PrizePicks saw over 40,000 members make an NFL preseason entry compared to just over 3,000 in 2021.
One of the new PrizePicks offerings is the "Quarterback Insurance Policy," stating that if a starting quarterback is injured during the first half and ruled out for the remainder of the game, then that quarterback's performance is nullified in plays made by a PrizePicks member.
PrizePicks CEO Adam Wexler commented: "On day one, we instituted entry minimums in order to deliver a best-in-class experience for our members, and we think about how to enhance that experience every day.
"We've been introducing elements of insurance and member protections for the past few years and could see this new element expanding not only within football but to other sports as well."
The company has also been named the presenting sponsor of Week 1 NFL Sunday Ticket on DirecTV.
PrizePicks also announced the beta version of its platinum membership program, where the company's most loyal patrons will receive benefits such as additional deposit bonuses, airdrops, protected plays and free entries.
The initial rollout of the program is by invitation only and will be expanded over the next few months.
Wexler continued: "Our premium unit economics position us well to continue to stretch the boundaries of what a premium member experience in sports entertainment should look like.
"With our biggest NFL season to date now upon us, it's time for our team to raise the bar for our category again."
PrizePicks is based out of Atlanta, Georgia and is available in several US states.
