Sports Information Services (SIS) established a partnership in the past with NetBet to provide greyhound racing content. Due to the success of that agreement, SIS will now provide live horseracing content to NetBet.
Via its 24/7 live betting channels, SIS will be able to provide the Malta-based operator with new content from areas around the world including horseracing in the US.
NetBet customers will now have access to SIS’s premium and exclusive live UK and Irish horseracing as well.
Customers will receive access to international horseracing from Canada, Dubai, Germany, Hungary, Latin America, Mauritius, Saudi Arabia, Spain and the US.
In total, SIS will be delivering 65,000 live horse and greyhound racing events each year.
SIS Commercial Manager (UK and Europe) Dave Richardson commented: "We have enjoyed a great relationship with NetBet and are delighted to be strengthening our partnership through this new deal.
"With the best in live pictures and data being delivered from the world’s leading racetracks, NetBet will be able to offer their customers a truly engaging betting experience, with an event available to bet on through our 24/7 Live Betting Channels every three minutes."
SIS’s 24/7 live betting channels are provided as an end-to-end solution, including live-streamed pictures, data and on-screen graphics with betting triggers.
NetBet Head of Sportsbook Peter Camden added: "Since we first signed up with SIS, the company’s industry-leading greyhound content has proven to be a huge hit with bettors, so extending our partnership to incorporate its high-quality horse racing coverage made strategic sense to us."
SIS has partnered with operators worldwide, working with more than 300 customers in over 50 countries.