Writer and broadcaster Nat Coombs has partnered with SBK, a sportsbook app, to produce two new NFL podcasts and a weekly column.
The agreement between the two will see the sportsbook app and Coombs collaborate on new content including SBK Edge Rush and SBK Edge Rush Extra.
SBK Edge Rush is a weekly podcast during the NFL season hosted on The Nat Coombs Show.
SBK Edge Rush Extra is also a weekly podcast that will be hosted during the NFL season on SBK’s channels. The show features Coombs and SBK tipster Tom Collins.
Both podcasts offered by SBK will be released each Friday throughout the NFL season.
Along with the podcasts comes a weekly NFL preview column by Coombs appearing on the SBK Betting Zone.
SBK Head of Customer Marketing Adam Baylis commented: "We’re thrilled to be teaming up with Nat, who brings a wealth of NFL expertise and an audience that understands what we’re about.
"This will be some of the best NFL content out there and I can’t wait to release the first podcasts and columns."
Racing TV’s Jess Stafford currently hosts The SBK Betting Podcast offered by SBK. The show provides horseracing insight for all of the top races in the UK.
Coombs said: "I’m delighted to partner with SBK for the upcoming NFL season. I know Tom and the SBK team love their football so I look forward to working with them and having many interesting discussions on the Edge Rush podcasts."
Tom Collins hosts the SBK Saturday Night Selections show where he analyzes horse races in the US.