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June 13, 2022 Online, Land Based, Personnel

Yaniv Sherman named Bragg Gaming’s new CEO


Sherman comes to the role after 15 years at 888 Holdings.

Bragg Gaming Group has named Yaniv Sherman as the company’s new Chief Executive Officer. He will begin his role as CEO on July 1, 2022.

Sherman earned a BA in Business and Human Resources and an MBA from Ben Gurion University in Israel. He has more than two decades of experience in leadership roles throughout the online gaming and software industries.

Prior to joining Bragg, he held a senior executive position with 888 Holding plc for 15 years.

Bragg Chairman of the Board Paul Godfrey said: “We’re delighted to welcome Yaniv Sherman to Bragg Gaming Group as our new Chief Executive Officer. His extensive industry experience and strong record of success, including many years of senior management leadership and accomplishments for a leading global iGaming operator, makes him ideally suited to lead the company’s ongoing execution of our successful growth initiatives.

“Yaniv’s appointment brings to a close our strategic review process and signals our intention to leverage our deep array of assets to drive long-term organic growth and build value for our shareholders.”

Sherman took a moment to speak about his new role and his excitement about the company’s future.

He commented: “I am honored and excited to join Bragg’s strong and deep leadership team and help drive the company’s ongoing growth. Bragg’s business momentum reflects consistent execution on its strategic growth initiatives, including its successful entry into new European regulated iGaming markets since the beginning of 2021.”

Bragg recently completed its previously announced acquisition of Spin Games in a cash stock transaction that totaled close to $30m. The deal is the latest step in the company’s plan to expand its iGaming brand throughout North America.

Spin Games is a content and technology provider that services the US market. The company holds iGaming licenses in New Jersey, Pennsylvania, Michigan and Connecticut.

“In addition, the recent additions of the Spin Games and Wild Streak Gaming studios represent an attractive opportunity for growth and continued expansion of Bragg’s offerings in the North American market, as they integrate their content, products and services with the core Bragg team and platform to offer a differentiated, best-in-class online gaming proposition to existing and future partners," Sherman said.

“I am very much looking forward to working with Bragg’s board, management and partners in pursuit of these exciting opportunities to deliver ongoing revenue and cash flow growth.”

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