Las Vegas Sands backs Huddle Tech via its completed investment
The funds will be used to maintain and expand the newly formed company.
Las Vegas Sands has completed its investment transaction with Huddle Tech Inc., a newly formed iGaming technology provider. The investment came on the heels of a recent merger between Huddle Tech and DeckPrism Sports.
Huddle will use the funds to improve service to its current clients while also focusing on company expansion.
Huddle Tech CEO and Co-Founder Francesco Borgosano said: “Our long-term vision remains the same – we believe that there is no technology out there that will be better constructed to meet the needs of the modern operator. Operators need product differentiation, innovation and operational efficiency, and that’s what Huddle brings.
“By combining our expertise with the IP and know-how of DeckPrism Sports, we have both solidified our existing products as well as dramatically accelerated our product development along that path.”
DeckPrism provides services for North American odds in-play betting markets to several US sports organizations, including the NFL, NCAA football, the NBA, NCAA basketball, the MLB, and the NHL.
Huddle Tech VP Innovation and DeckPrism Sports Co-Founder Ed Miller commented: “This move enables us to see through our vision to change the way the global sports betting industry does its odds-making and managed trading. The merger between Huddle and DeckPrism Sports gives us all the capabilities to become the new worldwide gold standard in the space.”
Las Vegas Sands also recently sent an investment to Chicago-based StreamLayer. Funds from the investment will go toward the continuing development and expansion of StreamLayer’s video engagement operating system (VEOS). The company will also use funds to deliver sports betting features through VEOS.
The new system will be accessible for both individual teams and large enterprise media companies that control their streaming rights. VEOS clients can offer their users a variety of personalized features and viewing options, including watch parties, real-time statistics, as well as sports betting opportunities and innovative e-commerce.
Tags/Keywords
Players trust our reporting due to our commitment to unbiased and professional evaluations of the iGaming sector. We track hundreds of platforms and industry updates daily to ensure our news feed and leaderboards reflect the most recent market shifts. With nearly two decades of experience within iGaming, our team provides a wealth of expert knowledge. This long-standing expertise enables us to deliver thorough, reliable news and guidance to our readers.
Latest News
