LeoVegas Group launches Blue Guru Games’ first slot title

April 25, 2022
By

The release is a step toward US market expansion for the company.

Blue Guru Games has released its first slot title, The Nemean Lion. The studio has signed agreements with several aggregators, including Relax and Oryx Gaming.

The Nemean Lion has gone live through many major operators.

Blue Guru CEO Andrew Braithwaite commented: “It’s really nice to be releasing our first game. This is an important milestone of course and there’s so much more to come.

“We’re particularly excited about the US which provides such an exciting opportunity. We’re a great team having lots of fun making games, and we can’t wait to get our ideas out and see them played.”

Braithwaite noted that the release is the first of several gaming titles scheduled to launch later this year.

The company hopes to gain access to the US commercial market through its upcoming releases, and

LeoVegas CEO Gustaf Hagman said: “Blue Guru Games’ first game launch is a milestone. It is fantastic to see how quickly they have moved from concept to inception and a real testament to the strong commitment and entrepreneurship we have within the group and our portfolio companies.

“We now have our eye firmly on the US market, where the thirst for high-quality games perfectly complements our aims and capabilities. I look forward to our continued development and growth.”

Blue Guru Games joined LeoVegas’ LeoVenture investment arm after a capital injunction during 2021. The company has grown since last year and current has a 30-member team.

LeoVentures has also invested in CasinoGrounds, Pixel.bet and BeyondPlay, in addition to Blue Guru Games. According to the company, these investments are intended to add “strategic value” to the LeoVegas Group.

State-by-State

Product Spotlight

CasinoTrac

CasinoTrac is reducing handpay downtime by nearly 90% with SlotSUITE's Self-Pay & W-2 G printing at the slot machine.
GA HUDDLE #086

Michael Hershman - Dispelling casino 'myths:' New York needs to lose fear of the unknown

Michael Hershman, CEO of the Soloviev Group, joins Tim Poole on the Huddle to put forward his case that the Freedom Plaza is the way to go for one of New York's casino licences. He fields a variety of questions - not shying away from any of them - on why 'myths' about casinos and a fear of the unknown should be dispelled, as well as acknowledging the strength of rival bids and discussing opposition to the project.
GA HUDDLE #085

Christian Smith - Slot machines a "beautiful intersection of psychology and mathematics"

Bluberi's Christian Smith speaks to Gaming America in an enlightening Huddle. Topics include: the 'Australification' of US gambling, the blending of psychology and mathematics, and the rising trend of three-pot fillers.

As the Tribal gaming sector congregates once more in the Golden State, is it too cliché of me to suggest we are heading for a golden era of Tribal gaming? With the industry set to meet at the Indian Gaming Association t...

10-11-From-the-top
From The Top: Will youth be served by Sports Betting?
Two recent interviews in our Huddle podcast revealed to Las Vegas correspondent Brian Joseph just how young sports betting entrepreneurs are becoming.
12-GA-MAR-10-year-v2
The Global Gaming Awards: Rewarding Excellence
The 10th edition of the Global Gaming Awards took place in Las Vegas last year. Gaming America looks back... and ahead to this year's.
16-18-IGA-Preview
Preview: Indian Gaming Tradeshow & Convention
Gaming America looks ahead to the 2024 Indian Gaming Tradeshow & Convention and what attendees can expect when they arrive at the Anaheim Convention Centre.
20-22-GA-Mar-888-Holding-article
888 and the US Market: A cautionary tale
Gaming America explores the risk of resting on your laurels and the challenge of remaining relevant in a rapidly expanding market.