Brazil: Caixa confirms launch of state-owned betting platform

Key Points
- The state-owned bank expects to raise BR2bn ($360m) in 2025 and BR7bn in 2026
- Caixa CEO Carlos Vieira talked about risks of addiction, mentioning global practices and oversight
Caixa Econômica Federal, one of Brazil’s biggest state-owned banks, will launch its own online betting platform in the second half of 2025.
The announcement follows authorization from the Ministry of Finance granted in 2024 and was confirmed by company President Carlos Vieira, who forecast revenue of BR2bn for 2025 and up to BR7bn for the following year.
The betting operation will be alongside Caixa’s already existing lottery portfolio and integrated into a new app currently under development, designed to centralize all digital services offered by the public bank.
Vieira sought to minimize concerns about the potential for gambling-related harm, having said, “There are games all over the world.
“We will invest heavily in advertising and monitoring social behaviour around this. We have responsible gaming mechanisms.”
Caixa collected BR26bn in lottery revenue last year, of which 48% was transferred to the government via taxes.
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Even though Viera is optimistic, Brazil’s President, Lula, showed concern about the social and financial impact of betting, where he publicly supported a higher tax burden on the sector to help offset government expenses.
Vieira said Caixa’s decades-long experience in managing lottery products would serve as the foundation for the new platform.
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