Bragg Gaming invests in Brazil with RapidPlay acquisition and partnership
The provider is expected to offer its full content portfolio and expand its presence in the Brazilian market.
Key Points
- Bragg Gaming has expanded in the Brazilian Market
- The partnership follows the operations launched at the beginning of 2025
RapidPlay, a Brazilian game development studio, has been partially acquired by supplier Bragg Gaming Group.
RapidPlay, founded by iGaming veterans, has reached an agreement with Bragg to integrate and offer its full content portfolio through its expanding base of licensed Brazilian operators, besides receiving an equity stake in RapidPlay.
In addition, Bragg leaves the door open to acquiring a controlling interest in RapidPlay, if future strategic conditions align.
Bragg originally launched operations in Brazil on January 1 2025, following the regulation of the online gaming market at the beginning of the year. The company expects to contribute up to 10% of its total revenue this year, aligning with their strategic logic. The online casino market in Brazil is projected to generate $1.5bn in 2025.
Neill Whyte, Bragg Gaming Group CCO, said: “This partnership with RapidPlay is more than just an investment – it’s a strategic move that strengthens our differentiated local content proposition.
“The studio combines creative excellence with operational efficiency, making it an ideal partner for our expansion efforts in the region.”
Rafael Roos Bordignon, CEO and Co-Founder of RapidPlay, stated: “RapidPlay was founded to create genuinely Brazilian gaming experiences. Joining forces with Bragg gives us the scale and structure to do that with even greater impact. We’re excited to enter this next phase together.”
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