The 76ers play their first regular season game tomorrow, a home matchup against the Washington Wizards.
The partnership gives BetMGM TV-visible signage during 76ers games, and the company will incorporate the NBA team into its sports betting app.
BetMGM launched mobile sports betting in Pennsylvania last week.
“We are thrilled to partner with BetMGM and together create new, engaging experiences to deliver to our 76ers fans,” said Katie O'Reilly, 76ers Chief Revenue Officer. “This partnership will give us the ability to connect with our fans on the digital channels where they spend their time through customized 76ers branded games and activations. BetMGM will also propel us into a new space, strategically targeting fans in the sports betting and gaming realm.”
As part of the partnership, MGM Resorts’ Borgata Hotel Casino & Spa in Atlantic City will be named the Official Away Game Host of the Philadelphia 76ers. The Borgata will host season ticket member and VIP events when it is safe to do so.
Atlantic City is about a 60-mile drive from Philadelphia.
The 76ers deals marks the second partnership between BetMGM and a professional Pennsylvania sports team. Last month the company announced a similar partnership with the NFL’s Pittsburgh Steelers.