Sportradar partners with Vicca Group to power Zamba sportsbook
The sportbook is available to players in Colombia and already utilizes Sportradar products.
Sportradar’s all-in-one Orako sportsbook is set to be utilized by Vicca Group’s Zamba sportsbook in Colombia.
Orako is expected to bring its range of features to the Latin American operator, which have been described as scalable and data-optimized. Already, Orako has been approved by Gaming Labs International (GLI), Colombia’s regulator, confirming its adherence to local compliance and licensing requirements.
This is far from the first time the two have crossed paths, with the Zamba sportsbook already being underpinned by Sportradar products like its trading and risk management tool, Managed Trading Services (MTS). Zamba sportsbook also has access to a range of Sportradar’s pre-match and live betting content, which includes the NBA, NHL and MLB among many others from across the world.
In March, Sportradar collaborated with the NBA to release an updated NBA League Pass, which came with enhanced on-platform wagering functionality, via Sportradar’s EmBet product.
On this latest partnership, Zamba Business Development Manager Enrique Amorocho said, “We greatly value the state-of-the-art technology and innovation that Sportradar brings to the table via the Orako solution. Through our collaboration we can offer our customers a more advanced and exciting online sports betting experience with an expanded range of sports events and a greater variety of betting markets.”
Sportradar SVP of Managed Sportsbook Services Jacob Lopez added, “Sportradar is well positioned to further Zamba’s growth ambitions in the dynamic Colombian market. Orako provides operators access to Sportradar’s full portfolio of betting products and services, providing them the ability to choose how to set-up their sportsbook. Combined with our team’s deep industry insights and unparalleled expertise, the Vicca Group now has the tools to provide an exciting, best-in-class sports betting experience to their customers.”
Recently, Sportradar released its Q1 results, with the supplier reporting a 29% increase in adjusted EBITDA in its North America segment, making $51.3m. Prior to this, Sprotradar brought on a new CFO in Craig Felenstein.
Tags/Keywords
Players trust our reporting due to our commitment to unbiased and professional evaluations of the iGaming sector. We track hundreds of platforms and industry updates daily to ensure our news feed and leaderboards reflect the most recent market shifts. With nearly two decades of experience within iGaming, our team provides a wealth of expert knowledge. This long-standing expertise enables us to deliver thorough, reliable news and guidance to our readers.
Latest News
