The Responsible Gambling Affiliate Association (RGAA) has announced the start of its newest membership program. The RGAA hopes to further its commitment to act as a trusted voice in the gambling industry while protecting consumers and providing greater representation for affiliate companies.
"The launch of our membership program is a pivotal moment for the RGAA as we strive to promote responsible gambling practices and advocate for equitable regulation in the industry," RGAA Chair Max Bichsel said.
"With each new affiliate that joins our ranks, we fortify our efforts to ensure that integrity and consumer protection remain at the forefront of our sector.”
The RGAA is an independent trade association, made up of companies that engage in gambling, gaming or sports betting marketing and advertising. By welcoming new affiliates into the association, the RGAA hopes to amplify its impact and influence within the industry, building on the foundation laid by its founding members.
New RGAA members will gain access to resources including regulation updates, education and tools aimed at empowering their individual businesses. Members will be expected to pass a yearly responsible gambling and compliance audit.
After passing, they will receive the RGAA Standards of Excellence certification, awarded to organizations that demonstrate compliance and commitment to RGAA’s mission to champion responsible gambling marketing and advertising practices as well as protect consumers best interest.
"With more than 20 years of experience in the industry and as a founding member of the RGAA, we are dedicated to supporting initiatives that enhance safer gambling practices to ultimately strengthen the protection of the players,” RGAA Board Member Marc Pedersen said.
“We look forward to welcoming more industry peers to the RGAA as we continue our work to secure the sustainable development of the sector."
