Survey says more than half of Canadians want sports betting ads banned

March 28, 2024
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Participants said they are concerned children and youth could be negatively affected.

The Maru Public Opinion has published a recent survey involving Canadians and their views on sports betting commercials. The results showed that seven out of 10 Canadians want to see current team players and celebrities banned from sports betting advertising.

Another 66% said they think sports betting ads should be banned during live events and games.

Furthermore, the study showed that 59% of Canadians surveyed said they wanted to see a nationwide ban on sports wagering commercials. Nearly 75% said that youth and children need to be protected from sports betting ads and marketing, and 72% said they were concerned that 'many young adults will go deep into debt with online sports betting now available.'

A majority of Canadians surveyed also voiced their concerns that sports betting owners 'are not acting responsibly with their ads and marketing.' Almost 62% of those polled shared this opinion, according to the report.

More than half of those polled called for more government involvement, with 53% saying 'sports betting needs more government oversight and regulation than there is now.

The survey also shows that having an open sports betting market could affect a person’s likelihood of watching sports.

Nearly a fourth of those polled said that 'the ability to bet on sports makes them want to watch those sports more often.'

One in six Canadians, the equivalent of 17% said that they have placed bets online for a pro sporting event or game.

The results showed that the trend is highest among younger Canadian players, who represented 33% of those who said they place wagers online.

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