A new sportsbook will be opened by The Connecticut Lottery in collaboration with Fanatics Betting & Gaming, marking the 10th retail sportsbook location now open in the state.
Located at the Total Mortgage Arena, Bridgeport – the new location measures 2,300+ square feet, with a restaurant and self-service betting kiosks. Bettors in Connecticut can download the Fanatics Sportsbook app for additional perks across the 10 current locations in the state; locations include the XL Center in Hartford, Bobby Vs in Stamford and Windsor Locks, Sports Haven in New Haven and Winners in Hartford, Manchester, Milford, New Britain and Waterbury.
The Connecticut Lottery Corporation (CLC) reported that players won over $1.1bn in prize money over the course of FY2023 – with its contributions to the state's General Fund exceeding $12bn since the lottery began in 1972. Its partnership with Fanatics – and subsequently Fanatics Betting & Gaming – began in December 2023.
Upon the announcement of the collaboration, CLC President & CEO Greg Smith said, “Fanatics is the only true sports brand in the gaming space that has established itself as an innovator in the industry. We have been impressed with the Fanatics team, their aggressive entry into the US sports betting market, and we are excited to see how they redefine the sports betting customer experience here in Connecticut.”
Indeed, Fanatics has attempted to establish itself within the North American market, launching in four different states – New York, Iowa, Indiana and Michigan – over the course of February alone. It will be hoping that this latest partnership can elevate its status as a well-backed challenger brand within the regulated US market.
