PayNearMe G2E Preview: End to end

How does a company such as PayNearMe prepare for an event like G2E, compared to a gaming supplier or operator?

At an event like G2E, our goal is to get face time with as many of our clients as possible, to have productive conversations about what’s been working for them, what challenges they’re still facing and how we can innovate our product to meet their needs and wishlist.

Being in payments, it’s hard to compete with the bright lights of the slots on the show floor, so we like to set up a great meeting space instead. We invite our clients and prospects to take a break from the expo hall to sit down and talk through the current payments landscape, and learn some of the insights we’ve gained over the past year of working with top operators. This year, we have some really beneficial features added to our platform for operators, so we’ll be showcasing those in our meeting space.

What were the takeaways PayNearMe had from G2E 2023 from a payment solutions perspective? Is there a specific sector in which you see companies looking for your services?

We heard a lot about risk and fraud in 2023 and those concerns have continued into 2024. We know that a lot of the larger operators have risk and fraud tools already, but the regional or emerging operators might not have the resources or bandwidth to have those tools in place.

Our goal is to give those particular operators access to built-in fraud tools as part of their single integration with our payments platform. This makes it easy for them to gain access to the fraud prevention they need, without having to integrate another tool or build one on their own. We were incredibly excited to debut our enhanced fraud tools in partnership with Accertify at last year’s show and the response was overwhelmingly positive. 

Is the need for payment solutions continuing to grow in the gaming industry, or have companies found solutions for the future?

Every gaming interaction is sandwiched by a payments touchpoint (first a deposit, and eventually a withdrawal) so there will always be an incredible focus on optimizing the end-to-end payments experience.

The need for payment solutions won’t fade away. Even if operators have found a provider or multiple providers, there’s always the possibility that they want a consolidated solution, or a different solution that combines payments with the type of value-added services that PayNearMe provides.

The payment providers that innovate and help future-proof their clients’ payments roadmap are the ones that will continue to be a top choice in the industry. 

What do you look forward to most when it comes to an event such as G2E?

It’s a combination of both of those things. Gaming is a global industry, so when we get the chance to have all of those highlevel executives in a single location, it’s a huge opportunity to network and discuss future opportunities.

Sitting in on the education sessions or contributing to panels ourselves helps us keep a pulse on the industry and better understand the current challenges operators face. In addition, getting to spend time with industry consultants and advisors gives us a better idea of what operators are looking for in their technology providers. 

Are there any new developments PayNearMe is currently working on that we should look out for ahead of G2E? We recently announced our partnership with Trustly to provide our clients with their Open Banking technology, giving them access to all the benefits of guaranteed ACH payments through one integration with the PayNearMe platform. We’ve also integrated with multiple card processors to ensure enhanced redundancy and maximum uptime for our operators.

Even more than product features and innovations, we’re currently putting quality at the forefront of our platform. Making sure our clients have best-in-class payments technology that comes with best-in-class support services is important to us as an organization. We want to be the dedicated payments partner that operators choose to stay with through every stage of their lifecycle.

Kirk Geller

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